Tag: Social Media Advertising

10 Social Media Metrics Used to Help You Measure Performance

Once dominated by viral trends and influencer culture, social media has now reshaped entire industries, revolutionizing how we connect, communicate, and do business. No longer just a platform for sharing,

Modern Meta Advertising Updates

Nothing short of highly influential, Mark Zuckerberg’s Meta (Facebook) solidified itself as an advertising necessity in today’s digital society. Businesses looking to reach their target audience – especially if they

How to Optimize Your Company’s LinkedIn Page in 2023

LinkedIn is the largest professional network on the Internet; if your company is one of the 58 million organizations utilizing LinkedIn, you’ve already made a great choice. Seeing higher sales

The Top Social Media Platforms for Marketing in 2023

Social media is more important than ever in accessing pop culture, news access, and marketing. Social media marketing proved extremely effective for multiple big and small companies such as Coca-Cola,

Never Overlook TikTok as a Marketing Tool

Never underestimate the sheer power of social media, particularly TikTok! Social media is a wonderful place to connect with customers and present your advantageous services to a new wave of

Analyzing the Effectiveness of YouTube In-Stream Ads

Attracting more than 2.6 billion monthly users, YouTube is undoubtedly a great platform to bring your video ads to a larger pool of potential consumers. Aside from high-volume viewership, YouTube

Launching Your First TikTok Ad

It’s time to jump on the TikTok Ad bandwagon! Do you want to boost your online presence and connect with a whole new generation of people? TikTok grew exponentially over

What is the Pinterest Trend Finder?

Do you find your store struggling to keep up with modern trends in eCommerce and online shopping communities? Is your business unable to predict or catch trends at the earliest

Your Guide to Pinterest Advertising

Pinterest advertising can help eCommerce brands make a bolder statement on the web. In an ever-growing digital world, utilizing social media marketing is n critical component of a brand’s online

Is Snapchat Viable for my Brand? What CMOs Need to Know!

Snapchat was largely considered a fad and looked upon with confusion and amusement when it first launched in the early 2010s. It seemed like another medium for silly micro-content that