Category: Digital Marketing

The 411 on New LinkedIn Analytics

In an attempt to help businesses and web marketers with their online presence, LinkedIn has created a redesigned and expanded form of analytics. The new spreadsheet format makes information accessible

What are Pinterest Analytics for Business?

Pinterest, the social networking website focused on visual media, has garnered a following that is far greater than its original middle-aged Mid-Western woman. Now many Pinterest users are businesses that

How to Label Pins on Pinterest

Pinterest is a great site for planning a wedding or seeing the latest trends from Milan fashion week. But, what many people don’t realize is that Pinterest is a great business

How to Make a Great LinkedIn Profile

LinkedIn, according to their website, is “the world’s largest professional network with over 225 million users worldwide. Founded in 2002 and launched in 2003, their mission is to “connect the

The Difference Between Google+ Places for Business and Google+ Local

When deciding on what type of Google+ page to create for your business you need to take into consideration how active you want to be on Google+ with your page.

Reasons to Add the +1 Button to your Website

The +1 is basically Google+’s way of liking something. The button allows users to +1 content that they like, and then share that content through their own Google+ profile. This

The Impact of SEO on Google+ Hangouts

Up until recently Google+ Hangouts, and Google Talk were their own entities. Google+ Hangouts is a similar service to Skype, but allows for larger audience sizes especially considering users can

How Google Rewards Quality SEO

When search engines like Google, Yahoo and Alta Vista (R.I.P.) first started indexing the Internet, their algorithms rewarded sites that had many links to them from external sites (that was

Getting to Know the New Google+ Layout and Features

Not to be outdone by Facebook’s layout redesign that included Graph Search, Google+ recently unveiled the redesign of their own social networking platform. Though Google+ may be considered the third

What Does The End of Google Reader Mean for My Business Blog?

Google Reader was a tool utilized by wide swaths of people (both in its hey day and at its demise) who used it to consume their favorite content on the