Social media accounts – like websites – are not “set it and forget it” propositions. As a child, you probably heard your parents telling you to “listen before you speak.”
The rise of platforms like Instagram and YouTube has made influencer marketing affordable for small and large businesses alike. Regardless of your brand’s size – whether you’re Fortune 500 Company
With over 3 billion social media users, it is difficult to make a clear distinction between a blogger and an influencer. In this ever-changing digital world that we live in,
Snapchat was largely considered a fad and looked upon with confusion and amusement when it first launched in the early 2010s. It seemed like another medium for silly micro-content that
With over 500 million daily users, it’s no surprise that businesses are turning to Instagram to sell products. A cursory glance at your Instagram feed reveals sponsored influencer posts, targeted
Wouldn’t you prefer to understand the impact of your advertising dollars across publishers, channels, and devices? Of course! But over time, advertising became more fragmented, blurring your spending dollar’s impact.
A social media calamity erupted in Canada a few weeks ago when Instagram removed the “like-count” from photos on user feeds. At Facebook’s annual F8 Conference, Instagram – a platform
Facebook is and always will be the top social media network. Despite what news media and the state of the business may suggest, over 2 billion users log on to
All right everyone, it’s “story” time – Instagram Stories to be precise. Many social media managers fail to recognize the raw power that Instagram Stories provide for increasing organic growth
At times, it may seem like your web-browsing experience feels a bit too personal. Ever notice advertisements about products you recently searched for on Google (even as far back as