The news is finally in! Amazon officially announced that their annual Prime Day will take place on June 21st & 22nd of 2021. During the Amazon Prime Day event, Prime
Email automation has fundamentally changed the buyer journey because the data obtained through automation software like Klaviyo allows brands to predict customers’ needs. This invaluable data allows eCommerce brands to
Everyone wants to be a VIP. The grandiose feeling of importance, as well as receiving exclusive benefits, never gets old. By setting up a pre-VIP program for your eCommerce business,
While your retail business may have started as a pop-up or brick-and-mortar store, the ongoing global COVID-19 pandemic fundamentally changed how the retail industry operates. The nationwide stay-at-home orders ignited
For businesses looking to broaden content marketing efforts, owning a tightly organized website-structure can boost SERP results. One of the advanced SEO techniques that website owners should consider involves creating
With the perpetual changes occurring in the digital marketing and advertising industry, it can feel challenging to keep up or prepare for new surprises lurking around the corner. Staying informed
With the holidays fast approaching, brands and companies are starting to figure out how to market their products for Black Friday. Traditional marketing methods relied on print materials, referrals, direct
COVID-19 (and the subsequent lockdown) have devastated many small business owners as well as their loyal customers. From restaurants to medical practices to academic tutors, small businesses worldwide struggled to
Running a successful eCommerce Facebook ad campaign can be great for your business, but it doesn’t come without some mild frustrations. As more businesses adopt Facebook as a platform of
Over the last decade, fashion has been subject to industry shifts and immense change. Paralleled with the change, however, is a growth of online traffic and sales. Since the digital