Tag: Brand Building

TikTok: An Essential Tool for Social Media Growth

TikTok is a short-form video-sharing app with various content ranging from 15 seconds to 3 minutes. TikTok initially launched as a (now defunct) mobile app called Musical.ly, which centered around

Understanding Your Amazon IPI Score

What’s the first step in improving your Amazon selling strategy? Simple – strive to improve your Amazon IPI score. Whether your sell hybrid cookware or customized magnets, having accurate stock

Amazon Vendor vs. Amazon Seller Central

Amidst the COVID-19 pandemic, digital marketing and the Internet became more prevalent in helping brands promote new product lines, and earn higher eCommerce sales. Each day, entrepreneurs look for new

What are Snapchat Public Profiles?

With three billion “snaps” generated every single day, Snapchat has grown exponentially in only ten short years of life. Snapchat users of all ages love the app so much because

How to Avoid Common Google Ad Mistakes

Optimizing a Google Ad for peak performance can feel like shooting at a moving target – just when you lock in the perfect strategy, Google will overhaul the criteria for

Using LinkedIn to Produce More Qualified Sales Leads

Everyone wants 500+ connections on LinkedIn, it’s the “gold” badge of honor that says people like you, and you have friends, and are well connected. But that’s easy; anyone (and

Get Your Pool Party Started: Effective Ways to Promote Your Pool Construction Company

The global pandemic of COVID-19 accelerated the adoption rate of online shopping and online search. For less active users, online purchases become a daily ritual; but for many, it eliminated

Meet 2021 Marketing Goals with These New Year’s Resolutions

It’s almost that special time of the year again! There’s no denying that 2020 was a rough year with the coronavirus pandemic devastating. But the best thing we can all

How to Fix a Google My Business Suspension

Thanks to modern seamless technology, more local businesses continue to ditch the Yellow Pages in favor of an online listing supported by Google. Google My Business is a free marketing

Which Influencer Type Fits Your Online Campaign?

Finding influencers for an influencer marketing campaign may seem like an easy task. But the truth is that the process can be quite complicated, so long as you follow a