The ABCs of Marketing
Marketing has evolved quite a bit over the last few years. New terms, trends, and concepts have emerged, which has fundamentally changed the marketing landscape in 2016. The good news
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Category: Social Media
Using YouTube for SEO
While many view YouTube as just a network of cat videos, it actually contains many similar functions of a search engine like Google or Bing. If you perform a quick
Why Your Facebook Ads are Failing
Facebook is one of the top social media platforms to utilize for B2B marketing. This comes as no surprise as reports show that over 25 million small businesses integrate this
Using Instagram to Promote Your Medical Practice
When it comes to user engagement, Instagram excels above every other social media platform. Reports show that engagement on Instagram is 15 times higher than that of Twitter, Google+ or
How Social Media Can Help You Reach More Moms
While 75% of parents use Facebook, LinkedIn, Twitter, and other social media channels to maintain relationships and find information, moms are more heavily engaged than dads, according to the 2015
Snapchat for Small Businesses
Your business may have a following on Twitter and found success with Facebook promotions. Perhaps your services lend don’t themselves to visual content, and you had difficulty creating a home
Tips for Using Social Media at Trade Shows
If you’ve been to any social or business events lately, you must have noticed the ubiquitous hashtag, a content identifier that helps to spark conversations and connect people on social
Harness the Power of Word-of-Mouth Through Social Media
Whom do we trust when making a consumer decision? Friends and family still reign supreme according to the latest Nielsen Global Trust in Advertising Report, with over 80% of respondents
How to Handle Customer Complaints on Social Media
Many businesses live in fear of negative online reviews and comments from disgruntled customers. With the lightning speed and easy accessibility of social media, anyone who has had a bad
How and Why to Set Up a Facebook Business Page
Have you thought about creating a place where customers can gather to share what they enjoy about your business, connect with one another, and find all of the latest information