Category: Digital Marketing

What is a Permalink?

If you own a WordPress website, you’ve probably encountered the term “permalink” at one point or another. If you haven’t, a quick login to the backend of your website will

Using HTTPS Websites to Improve Your SEO

If we had to make a guess, switching your web domain from HTTP to HTTPS sits pretty low on your list of priorities, right? In fact, the thought probably hasn’t

5 SEO Audit Steps for a Better Website

Congrats on launching your new website. Now you’re ready for customers to visit and convert into paying clients…or are you? Visually speaking, everything about your new website looks phenomenal: compelling

6 Ways To Get Your Content Inside Google’s Answer Boxes

Are you a business owner looking to increase traffic to your website? If so, you may want to consider targeting Google’s answer boxes. There’s no denying the correlation between great

Will Your Business Benefit From Local SEO?

Did you know 65% of consumers conduct online research before making a purchase? That’s right! Consumer habits continue to move away from browsing brick and mortar locations, now relying on

Facebook’s Data Scandal

The convenience of Internet shopping and communication changed what most expect from businesses online. Whether airing a grievance, ordering shoes or hunting for reputable businesses, the Internet lies embedded in

4 Steps to Gaining More Google Reviews

On average, Google generates close to 3.5 billion searches every day. Talk about working overtime! Many of these searches relate to consumers seeking information about local businesses or restaurants. Therefore,

How to Effectively Use SEO

Do you need an SEO ninja to get your website ranked on page 1? Rather than creating an AdWords account to get one of those coveted first spots on Google,

Snapchat’s Infamous Redesign

Social media offers business, small and big alike, the ability to promote new products, build brand recognition, distribute interesting content, and connect with like-minded people. Among the different social networking

How to Optimize Your YouTube Channel for SEO

When you have questions, where do you turn for answers? For quick and concise solutions, most people will type a search query into Google, or ask virtual assistants like Alexa