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Author: JJ Abbott

Google Adwords Best Practices

Capturing those clicks requires a lot of tweaking, but there are a few simple steps that you can use when you are first creating your Google AdWords campaign that will
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The Best Advertising Idea Facebook Has Had in A Long Time!

Over the past few weeks Facebook has rolled out a new form of advertising for its clients.  Custom Audiences combines the power of email marketing with the virality of social
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The High ROI of Video Content

Technology has brought down the cost of producing a high quality video so much, that coupled with some astounding statistics on how video increases user engagement, it really is a
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Will Google+ Make The Case For Search Based Social in 2014?

Google has local search in the bag, and there is not much that Facebook can do about it.  The question you need to be asking yourself now if you own
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How to Secure Your Brand Name on Google+

Google released some impressive numbers regarding their social media site Google+.  There are 540 million monthly active Google+ users.  While this means that 540 million people interact with Google+ in
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Three Reasons Why You Should Use an Editorial Calendar to Plan Content

In some cases even the best website owners and social media strategists fall into bouts of serious writer’s block. Staying on top of your all of your social networks is
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Google

What are Yelp and Google Reviews Worth to Your Business?

What would you do if I told you I could guarantee to increase your business revenue by 5%-9% with a minimal outlay of cash?  For 19 businesses, the answer to
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The 411 on New LinkedIn Analytics

In an attempt to help businesses and web marketers with their online presence, LinkedIn has created a redesigned and expanded form of analytics. The new spreadsheet format makes information accessible
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Reasons to Add the +1 Button to your Website

The +1 is basically Google+’s way of liking something. The button allows users to +1 content that they like, and then share that content through their own Google+ profile. This
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How Google Rewards Quality SEO

When search engines like Google, Yahoo and Alta Vista (R.I.P.) first started indexing the Internet, their algorithms rewarded sites that had many links to them from external sites (that was
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