Industry: Vitamins/Supplements, Amazon/eCommerce
Services:
- Amazon Account Management
- Overhaul of PPC Campaigns for Targeted Advertising
- Content Optimization and Creation
Website: https://nuvananutrition.com/
The Challenge: Nuvana partnered with Premiere Creative with the express goal of increasing performance on their Amazon storefront. Specifically, they needed to increase sales and brand awareness, gain followers, and boost their Subscribe & Save orders. Premiere Creative executed a full funnel strategy that did just that.
Campaign Goals:
- Overhaul and optimize Nuvana’s brand store and ensure the brand’s full potential is properly showcased
- Crafted compelling and accurate content designed specifically for Amazon
- Ensure a comprehensive line of products is offered
- Focus on Subscribe and Save (SNS) growth and Lifetime Customer Value
Campaign Results:
- Year-Over-Year Growth: Increased Year-Over-Year Sales in 2023 by 4.1% and increased profitability by 24%
- 13% increase in SNS subscriptions
- Reenabled 3 best-selling products that were delisted by Amazon: Bloom, Apple Cider Vinegar, and Shut Eye
