Tag: User-Generated Content (UGC)

Using Customer Reviews to Your Advantage

Consumers have been becoming more skeptical of advertisements, but they do trust their peers. This likely explains why they do so much research when looking for a product or service.

Expanding Your Snapchat Audience

Snapchat empowers us to have fun taking pictures with fun filters and other customization features. Users get to express themselves, and learn about the world and their friends through stories.

Using Instagram for Video Marketing

A picture is worth a thousand words, and every picture is another opportunity to tell your brand’s unique story. With over 700 million people around the world posting on Instagram,

5 Ways to Generate Leads From Snapchat

With over 150 million users, today Snapchat is a viable medium for businesses to engage with potential customers on social media. But many marketers hesitate; unaware on how to take

How to Handle Customer Complaints on Social Media

Many businesses live in fear of negative online reviews and comments from disgruntled customers. With the lightning speed and easy accessibility of social media, anyone who has had a bad

Content is King: What Does This Really Mean?

Over a decade ago, Bill Gates uttered a phrase that changed the entire marking landscape: “Content is King!” This is the typical response given to clients or perspective clients on

Google Reviews and Your Medical Practice

“Insightful physicians will see [patient reviews] as an opportunity to stand out from the crowd. This new era of online information can be especially useful in competitive medical environments.” So

The Rising Value of Online Reviews

There is an online currency that’s value is increasing at such an exponential pace people doing whatever they can to get their hands on them. “Oh yeah, that Bitcoin stuff”

What are Yelp and Google Reviews Worth to Your Business?

What would you do if I told you I could guarantee to increase your business revenue by 5%-9% with a minimal outlay of cash? For 19 businesses, the answer to