Skip to content

Tag: User Behavior

SEO

SEO Elements That Boost Organic Traffic

Search engine optimization (SEO) revolves around optimizing your website’s ranking on search engine results. It may sound technical, but SEO involves a holistic effort from your entire marketing team to
Read More
Google Analytic Traffic Sources

Understanding the Different Traffic Sources on Google Analytics

In today’s increasingly competitive online market, understanding how your visitors and customers behave on your website is the most crucial piece of data you need. Google Analytics is a leader
Read More
Facebook Attribution Tool

Facebook Provides Attribution Tool

Wouldn’t you prefer to understand the impact of your advertising dollars across publishers, channels, and devices? Of course! But over time, advertising became more fragmented, blurring your spending dollar’s impact.
Read More
Instagram Likes

Hidden In Plain Sight: Instagram Tests Hiding Like-Counts From Public View

A social media calamity erupted in Canada a few weeks ago when Instagram removed the “like-count” from photos on user feeds. At Facebook’s annual F8 Conference, Instagram – a platform
Read More

Creating an Effective Landing Page

Anyone who has ever flown always hopes for a smooth landing. Once the plane hits the ground, passengers feel a sense of relief when we reach the destination. Relative to
Read More

Why Breadcrumbs are Essential for SEO Success

Who can forget this timeless fairytale classic? At the edge of a vast forest, a poverty-stricken woodcutter led his two children to their intended doom. Unbeknownst to the woodcutter, his
Read More
Snapchat

Snapchat’s Infamous Redesign

Social media offers business, small and big alike, the ability to promote new products, build brand recognition, distribute interesting content, and connect with like-minded people. Among the different social networking
Read More
Landing Page

What is a Landing Page?

As an essential component of any well-crafted marketing strategy, landing pages act as “landing pads” for prospects visiting your brand’s website. Whether you intend to generate leads, sell products, or
Read More
Mobile First Index

New Google Update: Is Your Website Ready?

Google released news of its Mobile First Index, an update that business and website owners alike should perk up and familiarize themselves with come January 1st, 2017. With approximately 65%
Read More
Facebook Instant Articles

What are Facebook Instant Articles?

When we check social media during the day, most of us are looking for updates from friends and news about what’s going on in the world. If a story breaks,
Read More