Tag: Google

Why Your Business Needs Evergreen Content

A relatively new trend that marketers are beginning to embrace is the use of Evergreen Content. For years marketers around the world have used Bill Gate’s colloquial phrase “Content is

What is Retargeting?

Most who sell a product or service believe – or want to believe – that buyers follow a straight and direct path when making a purchase. The prospective buyer visits

How to Get to Page 1 on Google

Getting to the number one spot on Google for your service or product is the dream of every business. Being number one means exactly that: being number one. Of the

The Difference Between Google Authorship and Author Rank

Oh Google Authorship, we hardly knew you. You may or may not be aware, but on August 28, 2014 Google shut down its authorship functionality completely. The three-year experiment to

HELP! I have too many Google Accounts (and some are duplicates!)

Realizing how important connecting your business to all of the various social media options that Google has (Google+, Google Local, YouTube) is something that many small businesses are finally coming

The Rising Value of Online Reviews

There is an online currency that’s value is increasing at such an exponential pace people doing whatever they can to get their hands on them. “Oh yeah, that Bitcoin stuff”

Will Google+ Make The Case For Search Based Social in 2014?

Google has local search in the bag, and there is not much that Facebook can do about it. The question you need to be asking yourself now if you own

How to Secure Your Brand Name on Google+

Google released some impressive numbers regarding their social media site Google+. There are 540 million monthly active Google+ users. While this means that 540 million people interact with Google+ in

How Your Website Content Can Keep Working For You

In many cases it is considerably difficult to continue to generate new content day in and day out. With that being said many times content creatures may have to eventually

The Difference Between Google+ Places for Business and Google+ Local

When deciding on what type of Google+ page to create for your business you need to take into consideration how active you want to be on Google+ with your page.