With the continuous integration of business and technology, advertisers now rely on social media platforms such as Facebook to promote their businesses and appeal to the masses. The right image
As an essential component of any well-crafted marketing strategy, landing pages act as “landing pads” for prospects visiting your brand’s website. Whether you intend to generate leads, sell products, or
In 2015, approximately 65% of adults in the U.S. owned smartphones, including over 80% of people between ages 18 through 50. In 2015, Google reported that mobile search queries surpassed
Many advertisers still question the effectiveness of incorporating Pay-Per-Click (PPC) into their marketing strategy. While PPC advertising can be costly compared to other advertising media, statistics show businesses earn approximately
LinkedIn is an invaluable tool to connect with like-minded individuals in your industry. In addition to being a powerful networking tool, LinkedIn is ideal for B2B advertising because it offers
Did you know that in 2015 the Internet influenced approximately 64% of all in-store sales, accumulating to about $2.2 trillion? In order to run a successful businesses, you must have
Facebook is one of the top social media platforms to utilize for B2B marketing. This comes as no surprise as reports show that over 25 million small businesses integrate this
Google had been testing changes to the ad layout for desktop search for a while, and the shift is now official. There are no more text ads on the right
As advertisers increase spending on search ads and social formats, experts expect investment in digital media to exceed traditional formats in the very near future. Fueled in part by the
Your reports are not missing! With its latest upgrade, Facebook has eliminated the reports link in Ads Manager and turned the entire management feature into a custom ad report. Whether