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Category: Digital Marketing

Questions to Ask Your SEO Firm

In our previous blog post we touched on a few important things to consider when “shopping” for an SEO firm. Always do your research, and make sure your SEO company
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Compare SEO Companies

Okay so you’ve decided that your business needs an SEO program implemented. You want to rank for top keywords and bring in new customers. Now what? It’s time to shop
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Successful Email Marketing Strategies

We’ve talked about the importance of newsletter marketing in a previous blog, but wanted to touch on a few important areas and talk about why newsletter marketing is so important.
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Copywriting for PPC Ads

Internet advertising and PPC ads require you to be quick to the punch. With that said, you have limited space to capture your audience’s attention so be sure to get
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Pay-Per-Click Best Practices

Pay Per Click (PPC) is a common form of web advertising that allows advertisers to bid on keywords. As opposed to paying a flat fee, with PPC, you only pay
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Budgeting a PPC Campaign

As you can probably assume by now, advertisers only pay for online advertising in pay per click (PPC) form when users click on the ad. PPC advertising can help your
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Optimizing Your PageRank

Page Rank is very important to your website, as are many other web marketing services. Of course SEO is important, but there any many other ways to improve your Page
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ICANN Domain Changes

Early this week, The Internet Corporation for Assigned Names and Numbers (ICANN) approved a plan to increase the number of Internet domain name endings, called generic top-level domains (gTLDs). In
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How to Improve PageRank

Page Rank is an important factor used in many SEO campaigns. By now, you’ve learned that Page Rank is a numerical value that Google uses to determine how important a
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Newsletter Marketing

Newsletter blasts are a great way to stay in touch with customers, offer new products and promotions and share new content from your website. Email blasts also serve as great
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