Category: Digital Marketing

Email Marketing Tracking

Now that you’ve built your email marketing campaign, it’s time to blast it out to your email database. Whether you’ve built the HTML yourself, or you’re using an newsletter marketing

Email Subject Line Best Practices

Knowing all the areas you need to cover in your email newsletter marketing campaign will give you the most value from your work. Once you’ve had a chance to evaluate

Retention Email Marketing

Research shows that it costs four to seven times more to gain a new customer than it costs to keep an existing one. That being said, it’s important to actively

Acquisition Marketing and Retention Marketing

Email marketing has become part of any business communication. In order to reach customers online, you should have a newsletter, website and use email messages to send targeted and useful

Hiring an SEO Company

When hiring an SEO company for any long-term SEO services, it’s important to know what is involved and what to expect. Our previous post, “Five Questions to Ask Your SEO

Questions to Ask Your SEO Firm

In our previous blog post we touched on a few important things to consider when “shopping” for an SEO firm. Always do your research, and make sure your SEO company

Compare SEO Companies

Okay so you’ve decided that your business needs an SEO program implemented. You want to rank for top keywords and bring in new customers. Now what? It’s time to shop

Copywriting for PPC Ads

Internet advertising and PPC ads require you to be quick to the punch. With that said, you have limited space to capture your audience’s attention so be sure to get