Category: Digital Marketing

Branding and Search Retargeting

Getting Internet users to visit your website can be stressful enough even with adequate SEO, PPC and web design. However, people who want to promote their brand to a target

How to Read Google Analytics

Depending on who you are or what type of business you’re running will depend on which metrics concern you in Google Analytics. As an SEO agency, you’re responsible for monitoring

Internet Marketing Big Picture

Internet marketing incorporates more than just SEO into the mix. A successful online marketing campaign should include content marketing, SEO and social media. These three pieces of the puzzle will

What are SOPA and PIPA?

If you’ve never heard of SOPA before, you probably did today after trying to access one of your daily go-to websites, just as Wikipedia or even Google’s homepage. These websites,

Internet Marketing Tips That Have Stood the Test of Time

Some SEO techniques work for a few months or years before they become antiquated by revised search engine algorithms (link farms, anyone?). However, there are a handful of tips that

Designing email newsletter marketing campaigns can be difficult. Coming up with content, promotions, subject lines and enticing copy can be time consuming, but email direct marketing can ensure your business

Following the Rules of the CAN-SPAM Act

Marketing with email can be very helpful for your business. Whether you’re a local or national business, newsletter email can be a great way to communicate with your current customers

Make Sure Your Emails Get Delivered

Unfortunately, everyone that uses email encounters spam. Email consumers receive so much spam that they have become hesitant about opening any messages where they don’t recognize the sender. This may

Google Analytics “Not Provided” Keyword

Back in October, Google announced that their SSL Search protection is going help protect their users when using Google search. Google users who are signed into their Google accounts will have more

Local Mobile Search

We’ll wrap up our discussion on mobile SEO by going into finer detail about how exactly mobile SEO is changing the landscape of web marketing. With desktop sites, scale plays