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Author Archives: JJ Abbott

Author: JJ Abbott

Social Media Marketing Results

Search engines are constantly changing and updating. Just research Google Panda and you’ll find out all about Google’s updates to its algorithm. Unfortunately, there’s no controlling Google, but there are
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Interpreting Google’s Updated Privacy Policy

As of March 1, 2012, Google will be replacing its 60+ privacy policies with one. In an effort to try and simplify terms for users to better understand, all the
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Social Media and Branding

Since social media now has such a strong presence on the internet, search engines have been including and incorporating them into search results. Google, as well as other search engines,
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Social Media Marketing Basics

Social media has become an important aspect of marketing, public relations and SEO campaigns over the past few years. With the growing integration of marketing and SEO, it’s important to
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What are SOPA and PIPA?

If you’ve never heard of SOPA before, you probably did today after trying to access one of your daily go-to websites, just as Wikipedia or even Google’s homepage. These websites,
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Black Hat SEO vs. White Hat SEO

White Hat SEO is what is considered legal and acceptable techniques to reach your search engine optimization goals. Black Hat SEO involves deploying illegal or unethical tricks to cut corners
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Why Link Building is Important

Last time we talked about how fresh content can help you out in your search engine marketing goals. As you probably already know, link-building is crucial for SEO. Because links
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Internet Marketing Tips That Have Stood the Test of Time

Some SEO techniques work for a few months or years before they become antiquated by revised search engine algorithms (link farms, anyone?). However, there are a handful of tips that
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Email Marketing Rules

Designing email newsletter marketing campaigns can be difficult. Coming up with content, promotions, subject lines and enticing copy can be time consuming, but email direct marketing can ensure your business
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Following the Rules of the CAN-SPAM Act

Marketing with email can be very helpful for your business. Whether you’re a local or national business, newsletter email can be a great way to communicate with your current customers
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