Tag: User Engagement

How Businesses Can Increase Facebook Engagement

Many businesses underestimate the marketing power that Facebook can provide. According to Brandwatch, Facebook is currently the most popular social media platform with roughly 1.71 billion monthly active users; therefore,

4 Factors Influencing Your Website’s Bounce Rate

Increasing traffic to a website is a common goal among digital marketers; detailed strategies and tactics are created with the intention of attracting new visitors. After all, more web traffic

Should Small Businesses Use Snapchat?

In the digital age, brands of all sizes and from various industries have integrated social media into their marketing strategies. Due to the proven value of attracting new and younger

Using YouTube for SEO

While many view YouTube as just a network of cat videos, it actually contains many similar functions of a search engine like Google or Bing. If you perform a quick

Using Instagram to Promote Your Medical Practice

When it comes to user engagement, Instagram excels above every other social media platform. Reports show that engagement on Instagram is 15 times higher than that of Twitter, Google+ or

How Social Media Can Help You Reach More Moms

While 75% of parents use Facebook, LinkedIn, Twitter, and other social media channels to maintain relationships and find information, moms are more heavily engaged than dads, according to the 2015

Snapchat for Small Businesses

Your business may have a following on Twitter and found success with Facebook promotions. Perhaps your services lend don’t themselves to visual content, and you had difficulty creating a home

How and Why to Set Up a Facebook Business Page

Have you thought about creating a place where customers can gather to share what they enjoy about your business, connect with one another, and find all of the latest information

Why Your Small Business Needs a Social Media Content Calendar

With multiple social media platforms on which to publish and a content manager who may serve other staff roles, your small business may benefit from creating a social media calendar.