Often, the best social media posts to celebrate the holidays are the ones that do not exist. Holiday greetings from brands via social media carry a big risk. That is
Over the past few weeks Facebook has rolled out a new form of advertising for its clients. Custom Audiences combines the power of email marketing with the virality of social
In an attempt to help businesses and web marketers with their online presence, LinkedIn has created a redesigned and expanded form of analytics. The new spreadsheet format makes information accessible
Pinterest, the social networking website focused on visual media, has garnered a following that is far greater than its original middle-aged Mid-Western woman. Now many Pinterest users are businesses that
The first step to using Twitter as an optimization tool is opening an account. While Twitter seems straightforward, having a username and writing a few tweets does not automatically bring
In our last post, we covered the new Facebook Graph Search, which is quickly revolutionizing the way people search for businesses on the web. Today, we’ll focus on what business