Tag: Search Retargeting

Your Guide to Search Retargeting

A customer with a need and a brand with a product that fulfills that demand is a match made in heaven. But online advertisements must first survive scroll-throughs by thousands

Using Retargeting to Increase Website Engagement

At times, it may seem like your web-browsing experience feels a bit too personal. Ever notice advertisements about products you recently searched for on Google (even as far back as

How to Use Facebook’s Targeting Options

Facebook stands as one the most powerful digital advertising platforms for propelling businesses across the social media landscape. According to HootSuite, “On Facebook, mobile ads have 9.1x higher click-through rate;

What is Retargeting?

Most who sell a product or service believe – or want to believe – that buyers follow a straight and direct path when making a purchase. The prospective buyer visits