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Tag: Mobile Marketing

PPC Advertising Trends

The Future of PPC Advertising: Key Trends to Watch in 2024

Pay-Per-Click (PPC) advertising quickly became paramount in digital marketing strategies, enabling businesses to reach their target audiences and generate valuable traffic, leads, and sales. Factors such as consumer behaviors, technological
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eCommerce Website Design Tips

In today’s fast-paced digital world, the average website visitor possesses an attention span of a mere 8 seconds. Yes, you read that right—just 8 seconds! In this blink-and-you-miss-it era, capturing
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Google My Business

How to Optimize Businesses for ‘Near Me’ Google Search Queries

Given consumers’ reliance on online purchases for the past two years, it’s not surprising to see that, even as they return to in-person shopping, they still turn to the internet
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How to Prepare Your Online Business for Black Friday & Cyber Monday

Make the most of Black Friday and Cyber Monday by prepping your online store for the busiest shopping days of the year. Businesses in the eCommerce industry collectively saw 6.3
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Website Audit

Your Guide to Website Audits

Whether due to infrequent maintenance updates or problems with overlapping content, your website can benefit from a comprehensive audit when you notice a drop in monthly conversions. Conducing website audits
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Your Guide to Google Ad Extensions

Google AdWords is an intricate, complex system where even the most seasoned, forward-thinking experts can make simple mistakes that can ultimately cost conversions, impressions, and money. Here is a simple
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Unsubscribed Emails

5 Reasons Why People Unsubscribe From Your Emails

In 2020, thousands of digital marketing professionals still unanimously agree that email marketing is the most profitable marketing channel for maximum customer retention. A well-executed email marketing campaign is a
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New Email Subscribers

How to Land More Email Subscribers

Since companies are currently working in the height of technology, it is important to know how to properly cater to an audience. Specifically, an audience that craves information as quickly
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google featured snippets

How to Make The Most Of Google’s Featured Snippets

With nearly 2 trillion searches each year, Google sets the Gold standard for search engines globally. Need directions? Looking for pizzerias near you? Google can answer all these questions and
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black friday cyber monday

How to Create a Winning Black Friday & Cyber Monday Strategy

Black Friday and Cyber Monday are typically the most important events of the year for many retailers. This can be a make or break period for overall revenue. To build
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