Tag: Klaviyo

Why Companies Need Email Marketing in 2021

Deeply challenged by the global pandemic, many small to mid-sized businesses struggle to stay afloat during this crisis on top of their pre-existing competitive business landscapes. One strategy to push

5 Reasons Why People Unsubscribe From Your Emails

In 2020, thousands of digital marketing professionals still unanimously agree that email marketing is the most profitable marketing channel for maximum customer retention. A well-executed email marketing campaign is a

Using Emails to Reach Customers Directly

Sending an email to your customers means that they have already expressed interest in your brand. Interest is the key here since when you are dealing with traditional advertising there

How to Attract and Engage Subscribers with Email Marketing

Operating an e-commerce business can be especially challenging when a brand relies on email marketing to reach its consumer base. While email marketing does, in fact, provide invaluable benefits, Smart