When search engines like Google, Yahoo and Alta Vista (R.I.P.) first started indexing the Internet, their algorithms rewarded sites that had many links to them from external sites (that was
Google Reader was a tool utilized by wide swaths of people (both in its hey day and at its demise) who used it to consume their favorite content on the
Chances are if you have been on the Google+ page of your favorite website or product, then on the site’s profile page underneath its name you have seen a little
Most companies have videos on their business or products on the web. Some even have these videos hosted on YouTube. Fewer have these videos promoted on YouTube, and it’s something
The first step to using Twitter as an optimization tool is opening an account. While Twitter seems straightforward, having a username and writing a few tweets does not automatically bring
One of the first things SEO experts evaluate on websites is the use of title tags. You can tell whether a website it being optimized or not just by looking
Not all SEO agencies are the same, but chances are, you already know that. In an every changing industry, it’s important for SEO experts to stay on their toes while
First impressions are important and nowadays that impression is usually founded on social media sites. Social media sites are becoming an ideal way for businesses to stay connected with existing
Although search engine optimization (SEO) and pay per click advertising (PPC) are two separate strategies, they often work well together. Both SEO and PPC, when approached together, work very well