Tag: Brand Building

Three Reasons Why You Should Use an Editorial Calendar to Plan Content

In some cases even the best website owners and social media strategists fall into bouts of serious writer’s block. Staying on top of your all of your social networks is

How to Make a Great LinkedIn Profile

LinkedIn, according to their website, is “the world’s largest professional network with over 225 million users worldwide. Founded in 2002 and launched in 2003, their mission is to “connect the

How Google Rewards Quality SEO

When search engines like Google, Yahoo and Alta Vista (R.I.P.) first started indexing the Internet, their algorithms rewarded sites that had many links to them from external sites (that was

Getting to Know the New Google+ Layout and Features

Not to be outdone by Facebook’s layout redesign that included Graph Search, Google+ recently unveiled the redesign of their own social networking platform. Though Google+ may be considered the third

Reasons to Verify Your Website on Google+

Chances are if you have been on the Google+ page of your favorite website or product, then on the site’s profile page underneath its name you have seen a little

In Social Media Frenzies, The Best Defense is a Strong Presence

April was quite a month to witness the power of social media. Social media frenzies surrounded a wide range of topics spanning from tragic current events (the Boston Marathon Bombing)

What is Houzz?

If your SEO, web marketing, or social media business represents clients in the architecture, interior design, home décor, contracting, or other related field, you know that presenting a beautiful portfolio

How to Communicate on Social Media

Most social media management fails to interact with content writers, but there shouldn’t be much of a difference. While social media posts have less room for copy, the content is

Using Twitter for SEO

The first step to using Twitter as an optimization tool is opening an account. While Twitter seems straightforward, having a username and writing a few tweets does not automatically bring

Website Layout vs. Content: Which Brings More Traffic?

Google Instant Preview allows users to see a small screenshot of your website before choosing a search engine result. Do users read the tiny text, or look at a visual?