As the world’s largest eCommerce platform, renowned for its wide product selection and fast shipping, Amazon attracts millions of active users across the globe per month. In recent years, Amazon
With the perpetual changes occurring in the digital marketing and advertising industry, it can feel challenging to keep up or prepare for new surprises lurking around the corner. Staying informed
Instagram has grown tremendously since its launch and now sees over 8 billion viewers every month. With a diverse audience, companies across many verticals want to tap into Instagram’s growing
Finding influencers for an influencer marketing campaign may seem like an easy task. But the truth is that the process can be quite complicated, so long as you follow a
Influencer marketing is still maturing as a channel. With each passing year, brands are getting smarter ditching traditional marketing methods for modern inbound methods. Data analytics is the key to
Can brands see spikes in sales from influencer partnerships? Absolutely because HubSpot reported 71% of consumers were more likely to purchase a product that they saw on a social media
Influencer marketing is an attractive solution for advertisers looking to expand marketing initiatives. Despite its status as a relatively new marketing channel Influencer marketing can really turn a business around.
With the holidays fast approaching, brands and companies are starting to figure out how to market their products for Black Friday. Traditional marketing methods relied on print materials, referrals, direct
This may come as a shock to some who are new to the game, but LinkedIn’s business-oriented niche allows for influencer marketing opportunities. According to an analysis conducted by Oktopost,
By partnering with carefully picked social media content creators, companies can use influencer marketing to promote products or services on an influencer’s social media pages. As a critical component of