Tag: Cross-Platform Marketing

Think Email Is Dying? Think Again. Here’s Why Email Remains the Backbone of Digital Marketing

In a world dominated by social media, instant messaging, and AI-powered technology, email continues to be resilient, reliable, and remarkably effective. Since the first message sent in 1971, email has

Never Overlook TikTok as a Marketing Tool

Never underestimate the sheer power of social media, particularly TikTok! Social media is a wonderful place to connect with customers and present your advantageous services to a new wave of

User-Generated Content: A Consumer-Company Relationship Like Never Before

Creating marketing content is no longer strictly available on the corporate side. With camera technology expanding and social networks becoming more popular, everyday consumers have become at-home, nearly professional content

Marketing Your Business with Social Media in 2022

Social media is an extremely effective way for businesses to interact with their customers due to its cost-effectiveness and the vast scope of its reach. Many old-school business owners claim

The Best Klaviyo Practices to Gain & Retain Customers

Securing and retaining customers is the name of the marketing game, but success demands strategy, creativity, and incessant effort. At its core, Klaviyo is a segmentation tool for distributing emails