Category: Amazon Marketing

Mastering the Customer Journey with Amazon Ads

Ever felt overwhelmed while shopping online, hopping between brands and products? In today’s fiercely competitive marketplace, mastering the customer journey is crucial for Amazon sellers looking to stand out. The

Seasonal Trends: What to Sell on Amazon This Q4

As the fourth quarter kicks into high gear, the holiday shopping frenzy begins, and savvy Amazon sellers know this is the moment to strike. With major spending holidays like Black

Amazon DSP Unveils New Capabilities at unBoxed 2024: A Game-Changer for Digital Advertisers

Amazon’s unBoxed 2024 event unveiled significant updates to its Demand-Side Platform (DSP), showcasing powerful features aimed at streamlining ad campaign management and optimizing performance. With advancements in AI, automation, and

Organic Sales Cannibalization on Amazon: What Is It and How Do I Minimize It?

On Amazon, you’ll have to pay to play. Advertising is practically a must and extremely important for success on Amazon. You do this by running paid ads using Amazon Sponsored

Using Amazon Reviews to Boost Sales & Trust

Imagine the last time you were shopping online—did you find yourself scrolling through reviews before transacting? On Amazon, this scenario is incredibly common and profoundly influential. Reviews aren’t just opinions;

What is an ASIN: A Guide for Amazon Sellers

Unlock the secrets of ASINs! Dive into the dynamic world of Amazon selling with Premiere Creative, where we empower our clients to stand out in the bustling digital marketplace. A

4 Common Misconceptions of Amazon DSP

Unlock the power of Amazon DSP and elevate your advertising game! Despite its immense potential, Amazon’s Demand-Side Platform (DSP) often faces misconceptions that hold businesses back from reaping its full

How to Become a Successful Amazon Influencer

As the world’s largest eCommerce platform, renowned for its wide product selection and fast shipping, Amazon attracts millions of active users across the globe per month. In recent years, Amazon

5 Amazon Marketing Strategies You Can’t Ignore in 2024

Compared to its adversaries, Amazon remains the most impactful selling tool for marketers in 2024. With nearly $575 billion in net sales on eCommerce giant in 2023, the king of

Amazon Brand Registry: A Seller’s Guide

In today’s digital marketplace, establishing and protecting your brand identity is crucial for success. Amazon Brand Registry offers a robust suite of tools designed to help brand owners protect their