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Author Archives: JJ Abbott

Author: JJ Abbott

Legal Issues Related to Domain Names and URLs

Chances are that by now you probably know what a domain name (a/k/a URL) is. In case you are unfamiliar with the term, a domain name is that familiar, easy
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How to Engage with Facebook Fans

If your business is on Facebook, it’s important to engage with your fans. If your fans don’t interact with you posts, you will eventually drop off their news feeds. When
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Why Every Business Should Use Web Video

Video is very powerful, especially in the internet age. Text is very one dimensional, where video offers much more. Although your writing might show off your personality, video does that
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The Benefits of Guest Blogging

Guest blogging is a great way to build relationships with other bloggers in your community. There are many positive effects of guest blogging in addition to “getting a link” to
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Social Media Goals to Measure

When putting together a social media strategy, it’s important to identify your goals. Without an objective and set goals, it’s very hard to measure and determine the success of your
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Social Media 101: Developing a Strategy

Before jumping into anything, it’s important to come up with a plan, or in the case, a strategy. For businesses, a social media strategy is very important. It’s a confusing
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Setting Your Web Marketing Goals

Our clients often ask us to evaluate their business, website and set some goals for our SEO efforts and where we want to see ourselves in, say, 6 months. The
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Never Run Out of Social Media Content

Social media is always changing and so are trending topics, but that’s no reason not to build your social media marketing posts into your calendar. That might sound strange given
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How to Write Your URL Structure

Utilizing url structure to your advantage can actually help with your search engine optimization. There are quite a few ways to make sure you’re benefiting. One thing to keep in
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Brand Storytelling: Why Words Matter as Much as Design

Content marketing is as important and as the captivation that’s conjured through the design. This is because stories (and the words that tell them) are the influential key to your
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