Tag: Search Rank

SEO vs. SEM: What’s The Difference?

SEO and SEM are two great flavors that go well together – ok, sorry, this is not a Peanut Butter Cup. But many business owners may have heard “SEO” and

Maximize People Also Ask & How-To Keywords on SERPs

Google overwhelmingly dominates the search engine market, maintaining over 92% of the market share as of June 2021. Let’s put that into perspective — an estimated 227 million Google searches

SEO Terms Marketers Should Know

Search engine optimization (SEO) is the process of improving your website to increase its visibility when people do an online search for products or services related to your business. SEO

How to Use SEO Silos to Improve Your Web Marketing

For businesses looking to broaden content marketing efforts, owning a tightly organized website-structure can boost SERP results. One of the advanced SEO techniques that website owners should consider involves creating

How to Create & Verify a Google My Business Listing

Launched in 2014 as Google Places, Google My Business is a free-to-use marketing service that allows you to manage how your business appears on Google Search and Google Maps. Consistent

Why Should Your Small Business Use Content Marketing?

Whether you own a simple startup or you’re an experienced brand owner, your small business deserves an effective marketing strategy to drive new customers. With content marketing, you’re in control.

SEO Strategies for Fashion Websites

Over the last decade, fashion has been subject to industry shifts and immense change. Paralleled with the change, however, is a growth of online traffic and sales. Since the digital

Using Advanced Search Operators to Improve Search Results

Google, the world’s top search engine, serves as the go-to source for quality information, but it does not come without its problems. For a short period of time, if you

Google Updates PageSpeed Insights With New Data From Lighthouse

Speed is a killer. Website visitors have unrealistic expectations regarding lighting fast loads. Time, like money, but be explicitly managed or you can lose prospective customers before they even get

SEO Strategies for Small Businesses

Like everything in life, we all want to improve and better ourselves continually. You want to be the best in your industry, and that requires work. If you lack a