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Many websites have great rank on page 1 of Google for a plethora of keywords, yet they do not drive high-quality traffic or conversions. Yes, it’s possible to have great rank but for terms that [...]

Meta tags are the foundation of on-page SEO, and the first step necessary to be properly added after you finishing building any new web page. Meta tags are snippets of code that tell search [...]

Google has perfected supply and demand within the online advertising model. Traditional advertising requires you to spend money just to show your ad (billboards, magazines, radio, TV), instead, [...]

Google AdWords is an intricate, complex system where even the most seasoned, forward-thinking experts can make simple mistakes that can ultimately cost conversions, impressions, and money. Here [...]

With nearly 2 trillion searches each year, Google sets the Gold standard for search engines globally. Need directions? Looking for pizzerias near you? Google can answer all these questions and [...]

Google, the world’s top search engine, serves as the go-to source for quality information, but it does not come without its problems. For a short period of time, if you searched for “Loser,” [...]

Speed is a killer. Website visitors have unrealistic expectations having been spoiled by lighting fast loads. Time, like money, but be explicitly managed or you can lose prospective customers [...]

Where else can any business, small or large, target their specific customers day or night? Google Search Ads. Like many business owners, you tend to receive Google postcards every few months [...]

With Google’s release of their mobile-first indexing algorithm, businesses need to place greater emphasis on improving mobile users’ experiences. To remain relevant, a successful SEO [...]

Collectively, companies spend billions of dollars on digital marketing each year, making the Internet a powerhouse that drives modern marketing initiatives. Organizations utilize web marketing in [...]