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On average, Google generates close to 3.5 billion searches every day. Talk about working overtime! Many of these searches relate to consumers seeking information about local businesses or [...]

With the amount of web traffic generated daily, businesses need exposure to compete in the changing digital landscape. To do so, businesses should consider integrating search engine optimization [...]

Social media is now an instrumental tool in branding, as well as becoming increasingly connected and interdependent with Search Engine Optimization (SEO). By utilizing appropriate social media [...]

Marketing has evolved quite a bit over the last few years. New terms, trends, and concepts have emerged, which has fundamentally changed the marketing landscape in 2016. The good news is that [...]

With multiple social media platforms on which to publish and a content manager who may serve other staff roles, your small business may benefit from creating a social media calendar. The [...]

Realizing how important connecting your business to all of the various social media options that Google has (Google+, Google Local, YouTube) is something that many small businesses are finally [...]