Tag: Generation Z

3 SEO Strategies to Use on TikTok

Move aside Google because TikTok now reigns supreme as Gen Z’s go-to search engine. You read that right! According to current trends, 40% of today’s youth prefer to use the

The Top Social Media Platforms for Marketing in 2023

Social media is more important than ever in accessing pop culture, news access, and marketing. Social media marketing proved extremely effective for multiple big and small companies such as Coca-Cola,

Never Overlook TikTok as a Marketing Tool

Never underestimate the sheer power of social media, particularly TikTok! Social media is a wonderful place to connect with customers and present your advantageous services to a new wave of

Launching Your First TikTok Ad

It’s time to jump on the TikTok Ad bandwagon! Do you want to boost your online presence and connect with a whole new generation of people? TikTok grew exponentially over

Snapchat First Commercials: What You Need to Know

Snapchat First Commercials can breathe new life into an existing social media strategy. From millennials to Generation Z, users of all ages turn to Snapchat to express their thoughts through

TikTok: An Essential Tool for Social Media Growth

TikTok is a short-form video-sharing app with various content ranging from 15 seconds to 3 minutes. TikTok initially launched as a (now defunct) mobile app called Musical.ly, which centered around

TikTok Marketing: Is it Right to Promote Your Business?

Ready to jump on the TikTok marketing bandwagon? There’s no secret that advertising inserted itself into our everyday lives. From scrolling through “outfit of the day” posts on Instagram to

Is Snapchat Viable for my Brand? What CMOs Need to Know!

Snapchat was largely considered a fad and looked upon with confusion and amusement when it first launched in the early 2010s. It seemed like another medium for silly micro-content that

Snapchat’s Infamous Redesign

Social media offers business, small and big alike, the ability to promote new products, build brand recognition, distribute interesting content, and connect with like-minded people. Among the different social networking

The ABCs of Marketing

Marketing has evolved quite a bit over the last few years. New terms, trends, and concepts have emerged, which has fundamentally changed the marketing landscape in 2016. The good news