Category: Paid Advertising

Amazon PPC 101

Paid advertisements on different platforms such as Facebook, Google, and Instagram have taken over the eCommerce space in recent years because of their detailed targeting capabilities. These sponsored posts allow

Launching Your First TikTok Ad

It’s time to jump on the TikTok Ad bandwagon! Do you want to boost your online presence and connect with a whole new generation of people? TikTok grew exponentially over

Your Guide to Search Retargeting

A customer with a need and a brand with a product that fulfills that demand is a match made in heaven. But online advertisements must first survive scroll-throughs by thousands

The 5 Most Popular eCommerce Platforms

Opening up a storefront on an eCommerce platform is a remarkable way to build, promote, and grow your company on the web. According to the 2020 ARTS (Annual Retail Trade

The Amazon Transparency Program: Is It Right for Your Brand?

Store closures amid the global COVID-19 pandemic forced most shopping to occur online, contributing to a surge in global eCommerce. That trend seems here to stay, as forecasts signal a

Your Guide to Selling on Walmart’s Marketplace

Walmart is undoubtedly the second largest eCommerce marketplace, ranking behind Amazon. A household name, Walmart’s low prices and wide selection of products offer an immense opportunity to attract and retain

Best Practices for Launching a New Amazon Product

Unless you live under a rock, it’s no surprise that Amazon is a dominating player in the eCommerce market. As an Amazon third-party seller, you know that cutthroat competition exists

Marketing Your Business with Social Media in 2022

Social media is an extremely effective way for businesses to interact with their customers due to its cost-effectiveness and the vast scope of its reach. Many old-school business owners claim

TikTok: An Essential Tool for Social Media Growth

TikTok is a short-form video-sharing app with various content ranging from 15 seconds to 3 minutes. TikTok initially launched as a (now defunct) mobile app called Musical.ly, which centered around

Premiere Creative’s Top Blog Articles of 2021

The New Year is right around the corner, and everyone here at Premiere Creative is excited to see what new surprises 2022 delivers. While it feels like 2021 just started,