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Despite some marketers using the two terms synonymously, an SEO content writer is not an SEO copywriter. A copywriter and content writer’s responsibilities are often misunderstood; and although [...]

Behind every great SEO strategy lies a great blog post. Unfortunately, many businesses don’t allocate enough time or resources to producing great content. Thus, you end up with poorly written [...]

How often do you scroll to page two of Google search results? Not Often. Thus, you can understand why effective search engine optimization (SEO) is crucial to a successful business. Search engine [...]

If you’re reading this, your business most likely does not appear within the first couple of spaces on Google’s SERPs, let alone the sought out first-page. So how exactly do you expect potential [...]

Ask any digital marketing expert and they’ll lament how drastically search engine optimization (SEO) changed over the last 10 years. In its early stages, SEO was as simple as accruing a plethora [...]

A website acts as the cornerstone of any digital marketing plan; so it comes as no surprise that webmasters want to make sure your website is aesthetically pleasing to the eye. But if a website [...]

Social media is now an instrumental tool in branding, as well as becoming increasingly connected and interdependent with Search Engine Optimization (SEO). By utilizing appropriate social media [...]