Premiere Creative’s Approach to Amazon Advertising
Unless you’ve had your head buried in the sand these last few years, you’ve no doubt noticed Amazon Advertising rocketing onto the world stage and threatening the Google and Facebook duopoly. [...]
Amazon Selling: 1st Party Versus 3rd Party
When it comes to online retailers, Amazon reigns supreme. Amazon owner, Jeff Bezos, claimed his spot as the wealthiest man in modern history thanks to the retail giant; so if you’re looking to [...]
How To Tell The Difference Between Good and Bad Amazon ACoS
Amazon PPC, or pay-per-click, is a suite of advertising products on Amazon. The structure of a PPC campaign is such that the advertiser is only charged when a potential buyer takes a desired [...]
How To Make The Most As A Seller On Amazon Prime Day
The most wonderful day of the year will arrive before you know it. That’s right—Amazon Prime Day is just around the corner! For Prime Day 2019, Amazon announced its intention to expand the epic [...]
How to Win with Amazon’s Marketing Platform
As Amazon continues to tighten its grip around global e-commerce, advertisers flock to its exploding advertising platform with massive budgets and uncertain expectations. Although Amazon delivers [...]
How to Convert Customers With Deals and Free Shipping
Whether browsing for shoes or fabulous clothes or even rare collectibles, the Internet continues to revolutionize the way customers make purchasing decisions. Amazon, the world’s largest online [...]
