Tag: Amazon IPI Score

How to Improve Your Amazon Brand Health

Boasting 310 million active users, Amazon is an eCommerce giant capable of generating immense awareness of your product. Optimizing your product pages to maximize this awareness is key, and every

Understanding Your Amazon IPI Score

What’s the first step in improving your Amazon selling strategy? Simple – strive to improve your Amazon IPI score. Whether your sell hybrid cookware or customized magnets, having accurate stock

Amazon Advertising: Your Essential Glossary Acronyms & Terminology

Why are so many brands obsessed with Amazon? Simple – it’s the largest customer-based eCommerce platform ever created. Amazon generated $386 billion revenue in 2020, making it the third largest