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Ad fraud is a critical issue facing the world of advertising. When websites are overrun with large volumes of bot traffic, it pollutes the data used by advertisers to make marketing decisions and [...]

Since companies are currently working in the height of technology, it is important to know how to properly cater to an audience. Specifically, an audience that craves information as quickly as [...]

Finding new clients is tough and can eat away at precious time and resources. But with a large user base of over 400 million global professionals, LinkedIn makes it easier to acquire new and [...]

Speed is a killer. Website visitors have unrealistic expectations having been spoiled by lighting fast loads. Time, like money, but be explicitly managed or you can lose prospective customers [...]

Whether browsing for shoes or fabulous clothes or even rare collectibles, the Internet continues to revolutionize the way customers make purchasing decisions. Amazon, the world’s largest online [...]

Google AdWords is not for the meek at heart. Whether you are new to the platform or an experienced user, Google AdWords is an excellent medium for raising brand awareness and generating new [...]

After weeks of researching, brainstorming, and testing, you’re finally ready to launch a PPC campaign with a new landing page and begin converting visitors into customers. Or are you? Driving [...]

As the top digital marketing agency in NJ, Premiere Creative has been a go-to source of information for B2C and B2B companies and markets for 3 decades. Our blog strives to give our readers [...]

Today, generating valuable leads remains the number 1 priority for business owners. By working with Google or Bing, PPC search and display campaigns can generate a substantial amount of traffic [...]

Who can forget this timeless fairytale classic? At the edge of a vast forest, a poverty-stricken woodcutter led his two children to their intended doom. Unbeknownst to the woodcutter, his two [...]