How to Write SEO Content
If you’re reading this, your business most likely does not appear within the first couple of spaces on Google’s SERPs, let alone the sought out first-page. So how exactly do
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Category: Content Marketing
5 Ways SEO Has Changed Over the Last Decade
Ask any digital marketing expert and they’ll lament how drastically search engine optimization (SEO) changed over the last 10 years. In its early stages, SEO was as simple as accruing
How Will Virtual Assistants Affect SEO?
Virtual assistants like Siri, Alexa, and Cortana have completely transformed the way in which people seek out information. Instead of going to a search engine such as Google or Bing
How Often Should I Update My Business Blog?
Blogs are the tools that help businesses attract new visitors to their websites and then convert them into leads. There is no doubt that maintaining a business blog will help
New Year’s Resolutions for Digital Marketing
It’s that time of the year again! As we move into the New Year, we often challenge ourselves to reflect on what worked and what did not work the past
How to Promote Your Business on Facebook
Are you having difficulty promoting your business and Facebook engagement on your page? Perhaps it’s because your content isn’t inviting to fan engagement. Your Facebook posts must give your fans
Why Your Business Needs Evergreen Content
A relatively new trend that marketers are beginning to embrace is the use of Evergreen Content. For years marketers around the world have used Bill Gate’s colloquial phrase “Content is
How to Make Your Content Stand Out
Content marketing is no longer an option: If you want to have an online presence, you must create new content. Reports show that 88% of B2B businesses use content marketing
How to Best Post Content to Grow Your LinkedIn
LinkedIn is a social platform that has existed 10 years, with over 3 million companies having an account. You most likely also have a company account, but how does a
Why Your Content Marketing Isn’t Working
Over a decade ago, Bill Gates offered marketers invaluable advice: “Content is King.” This still rings true as nearly 90% of businesses utilize content as a marketing method. Despite its