Imagine that someone created a worldwide marketplace, where almost every person on the planet stopped by once a day to see what was going on. Would you want to have
There is a secret to getting information out to loyal followers on your Facebook Business Page: Quality over Quantity. It may not be the secret that you were hoping to
Social media was supposed to be the secret formula for success for small businesses trying to reach local audiences. Social-Local-Mobile (SO-LO-MO) was the phrase that hit all of the buzz
This semester alone I received dozens of emails from my school’s Career Services telling me to work on my LinkedIn. It’s the year 2014, so we already know the importance
Launching a social media campaign is no easy task. It takes planning, precision, and participation to have a successful multi-platform social media marketing operation. If you’re considering launching a campaign,
Social media can be so daunting at times. It seems simple enough at first, just tell the world about yourself. Then it gets a little more complicated as you start
Often, the best social media posts to celebrate the holidays are the ones that do not exist. Holiday greetings from brands via social media carry a big risk. That is
Over the past few weeks Facebook has rolled out a new form of advertising for its clients. Custom Audiences combines the power of email marketing with the virality of social
Google released some impressive numbers regarding their social media site Google+. There are 540 million monthly active Google+ users. While this means that 540 million people interact with Google+ in