The Importance of Keyword Research in SEO
Not all SEO agencies are the same, but chances are, you already know that. In an every changing industry, it’s important for SEO experts to stay on their toes while
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Category: Search Engine Optimization
SEO Tips to Help Generate Quality Traffic
SEO or Search Engine Optimization is a collection of techniques used to increase the visibility of a website or webpage in the search engine’s organic search results. Webmasters spend a
More Reasons Why Your Business Needs a Blog
We touched on a few reasons your business needs a blog in our previous post, but in a nutshell: blogs give your business a voice, they give you an opportunity
4 Reasons Your Business Needs a Blog
Blogs are a very powerful tool for businesses. They not only help boost traffic, but they are a great way for business to connect with customers and industry professionals. Businesses
What is Google Penguin?
Recently, Google has been repeatedly trying to cut through the iron curtain of web spam that has been clogging the search engines. By developing various algorithm changes (known to us
Optimizing Title Tags
Title tags are one of the most important on-page SEO factors. This tag is one of the best ways for search engines to identify what your pages are about. Not
Should You Do SEO and PPC Together?
Although search engine optimization (SEO) and pay per click advertising (PPC) are two separate strategies, they often work well together. Both SEO and PPC, when approached together, work very well
The Difference Between SEO and PPC
Although it may seem obvious to some, SEO and PPC can be confusing. If your business is looking to increase its internet presence, these are two great ways to do
Local Search Results vs. Global Search Results
A common question raised among our clients is “how do the search engines determine between local search or global search?” In other words, how do search engines know what you’re
Press Releases for SEO
Although press releases are more often than not associated with public relations, they are also often used as a tool for SEO experts. Many journalists and public professionals will argue