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Category: Search Engine Optimization

YouTube

Using YouTube for SEO

While many view YouTube as just a network of cat videos, it actually contains many similar functions of a search engine like Google or Bing. If you perform a quick
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SEO Myths

3 Common SEO Myths You Need to Forget

SEO has changed quite a bit over the years, mostly to prevent the use of common Black Hat techniques. Some SEO specialists have become lost within these constant changes; as
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Content Marketing

Why Your Content Marketing Isn’t Working

Over a decade ago, Bill Gates offered marketers invaluable advice: “Content is King.” This still rings true as nearly 90% of businesses utilize content as a marketing method. Despite its
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Content Optimization

Easy Ways to Optimize Your Website’s Content

The digital age has made humans impatient and it is no wonder why. The Internet allows us to obtain answers to our questions within a blink of an eye. Since
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SEO

3 Overlooked SEO Blogging Fundamentals

Despite having a presence for years, Search Engine Optimization is finally gaining momentum and popularity, especially among small business owners. In 2016, business owners are fully aware of search engine
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Backlinks

The New Value of Links

Marketing has changed dramatically in the past two years – that is according to respondents in the Adobe study Digital Distress: What Keeps Marketers Up at Night? Based on the
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SEO

SEO is an Ongoing Investment — There Is No “Set It and Forget It”

Your website was built and optimized using SEO best practices and now someone has raised the issue of ongoing SEO.  For many businesses, this is a confusing proposition.  Why does
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seo-friendly urls

How to Create SEO Friendly URLs

When it comes to planning your SEO strategy, URLs are a key component. Search engines pick up on the relevance signals contained in a URL and use it as a
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Quality Links

How to Build Quality Links

Whether you read industry predictions about the demise of manual link building or follow broader-scale discussions about the displacement of workers due to technology, automation and artificial intelligence clearly impact
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Post-Holiday SEO

Post-Holiday SEO: Where to Focus Now?

You optimized your website for the season, targeted keywords specific to this time of year, and customers searching for the “best holiday gift for women” flocked to your pages. Now
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