Tag: Search Engine Result Page (SERPs)

How User Intent Shapes Web Marketing Strategy

For a moment let’s say you own a company that sells surfboards. Your goal is to drive as many visitors to your website as possible, but you want to make

How to Get to Page 1 on Google

Getting to the number one spot on Google for your service or product is the dream of every business. Being number one means exactly that: being number one. Of the

The Difference Between Google Authorship and Author Rank

Oh Google Authorship, we hardly knew you. You may or may not be aware, but on August 28, 2014 Google shut down its authorship functionality completely. The three-year experiment to

Reputation Management for Online Business

Online privacy and discretion seem to be a major focus for people these days, as the pendulum starts to swing regarding personal information available online. It was reported by Search

The Difference Between Google+ Places for Business and Google+ Local

When deciding on what type of Google+ page to create for your business you need to take into consideration how active you want to be on Google+ with your page.

The Impact of SEO on Google+ Hangouts

Up until recently Google+ Hangouts, and Google Talk were their own entities. Google+ Hangouts is a similar service to Skype, but allows for larger audience sizes especially considering users can

How Google Rewards Quality SEO

When search engines like Google, Yahoo and Alta Vista (R.I.P.) first started indexing the Internet, their algorithms rewarded sites that had many links to them from external sites (that was

Getting to Know the New Google+ Layout and Features

Not to be outdone by Facebook’s layout redesign that included Graph Search, Google+ recently unveiled the redesign of their own social networking platform. Though Google+ may be considered the third

Reasons to Verify Your Website on Google+

Chances are if you have been on the Google+ page of your favorite website or product, then on the site’s profile page underneath its name you have seen a little

Importance of Good Keywords in Website Content

Header tags are especially important they are used as headlines and scanned by search engine robots when crawling indexed pages. Although there are different levels of headers, it’s important to