Tag: Amazon Agency

7 Mistakes to Avoid in Amazon Sponsored Products Campaigns

In the realm of Amazon, advertising plays a pivotal role in business scaling. And it’s no secret that the lion’s share of sales belongs to Sponsored Products. However, crafting an

Simple Tips for Boosting Your Amazon Sales

With a commanding force in the eCommerce market, every digital seller should eagerly jump on the Amazon bandwagon. With access to a massive 310 million active users, failing to dip

Your Guide to Amazon Sponsored Brand Ads

Amazon generated $469 billion worth of sales in 2021 and forecasters expect that number to steadily grow each year. As these sales numbers surge, more companies keep jumping on the

Amazon PPC 101

Paid advertisements on different platforms such as Facebook, Google, and Instagram have taken over the eCommerce space in recent years because of their detailed targeting capabilities. These sponsored posts allow

Your Guide to Amazon Attribution

We’re here to help you become an expert at using Amazon Attribution and explain everything you need to know to take your marketing efforts to the next level. Obviously, it

The Top Challenges in Entering New Global Amazon Marketplaces

As your storefront on Amazon continues to gain traction, you probably want to bring your products to the international online market. The more exposure you have, the better chance you

The Top Amazon DSP & Amazon Live Agencies

In 2021, Amazon’s Marketplace saw upwards of 3,718 new sellers every day. This rapid growth makes for an increasingly competitive marketplace where 1P and 3P sellers must stay proactive in

Understanding Your Amazon IPI Score

What’s the first step in improving your Amazon selling strategy? Simple – strive to improve your Amazon IPI score. Whether your sell hybrid cookware or customized magnets, having accurate stock

Amazon Vendor vs. Amazon Seller Central

Amidst the COVID-19 pandemic, digital marketing and the Internet became more prevalent in helping brands promote new product lines, and earn higher eCommerce sales. Each day, entrepreneurs look for new

Audience Targeting for Amazon Advertising

Amazon provides the perfect opportunity to sell to millions online, extending reach far beyond a brick-and-mortar storefront. Due to the sheer volume of web traffic that Amazon receives each month,