Category: Search Engine Optimization

5 Ways SEO Has Changed Over the Last Decade

Ask any digital marketing expert and they’ll lament how drastically search engine optimization (SEO) changed over the last 10 years. In its early stages, SEO was as simple as accruing

How to Integrate SEO Into Your Website’s Design

A website acts as the cornerstone of any digital marketing plan; so it comes as no surprise that webmasters want to make sure your website is aesthetically pleasing to the

How Will Virtual Assistants Affect SEO?

Virtual assistants like Siri, Alexa, and Cortana have completely transformed the way in which people seek out information. Instead of going to a search engine such as Google or Bing

What is a Landing Page?

As an essential component of any well-crafted marketing strategy, landing pages act as “landing pads” for prospects visiting your brand’s website. Whether you intend to generate leads, sell products, or

How to Rank High on Google

As the number one search engine in the world, over 1 billion people use Google every month. At the same time, reports show that Google provides almost 12 billion searches

Easy SEO Tactics to Optimize Your Website

With the amount of web traffic generated daily, businesses need exposure to compete in the changing digital landscape. To do so, businesses should consider integrating search engine optimization (SEO) methods

Why Pinterest Keyword Descriptions are Important for SEO

With more than 150 million monthly active users, Pinterest remains a key social platform for businesses to increase traffic to their website. Creating valuable pins lets businesses obtain loyal followers,

Why Google+ is Essential for Business Growth

In regards to engagement and active users, Google+ pales in comparison to social media giants such as Facebook and Twitter. Recently, Google streamlined Google+ to focus more on collections and

How to Improve Your Search Rank With Social Media

Social media is now an instrumental tool in branding, as well as becoming increasingly connected and interdependent with Search Engine Optimization (SEO). By utilizing appropriate social media platforms, you can

How Often Should I Update My Business Blog?

Blogs are the tools that help businesses attract new visitors to their websites and then convert them into leads. There is no doubt that maintaining a business blog will help