Why Your Content Marketing Isn’t Working
Over a decade ago, Bill Gates offered marketers invaluable advice: “Content is King.” This still rings true as nearly 90% of businesses utilize content as a marketing method. Despite its proven [...]
Easy Ways to Optimize Your Website’s Content
The digital age has made humans impatient and it is no wonder why. The Internet allows us to obtain answers to our questions within a blink of an eye. Since we are accustomed to instant results, [...]
In content development, Content Marketing, keyword analysis, keyword selection, quality content, Search Engine Marketing & Optimization
Posted How User Intent Shapes Web Marketing Strategy
For a moment let’s say you own a company that sells surfboards. Your goal is to drive as many visitors to your website as possible, but you want to make sure that they are the right ones. Perhaps [...]
Content Is King: What Does This Really Mean?
Over a decade ago, Bill Gates uttered a phrase that changed the entire marking landscape: “Content is King!” This is the typical response given to clients or perspective clients on [...]
Keyword Density: The Topic that Spawns 1000 Debates
Keyword Density. It’s a phrase you may want to lower your voice to say, as a simple utterance about “keyword density” can spark serious debate amongst web marketing acolytes. Does it work? Did [...]
