SEO strategy

Did you know 65% of consumers conduct online research before making a purchase? That’s right! Consumer habits continue to move away from browsing brick and mortar locations, now relying on [...]

Marketing has changed dramatically in the past two years – that is according to respondents in the Adobe study Digital Distress: What Keeps Marketers Up at Night? Based on the rapid changes [...]

Your website was built and optimized using SEO best practices and now someone has raised the issue of ongoing SEO.  For many businesses, this is a confusing proposition.  Why does my website need [...]

When it comes to planning your SEO strategy, URLs are a key component. Search engines pick up on the relevance signals contained in a URL and use it as a factor to determine page ranking along [...]

Whether you read industry predictions about the demise of manual link building or follow broader-scale discussions about the displacement of workers due to technology, automation and artificial [...]

Keeping up to date on the latest trends in social media audiences can seem overwhelming at times. Let’s take a look at each of the major sites and some of the most recent data about their users [...]

Oh Google Authorship, we hardly knew you. You may or may not be aware, but on August 28, 2014 Google shut down its authorship functionality completely. The three-year experiment to allow authors [...]

When search engines like Google, Yahoo and Alta Vista (R.I.P.) first started indexing the Internet, their algorithms rewarded sites that had many links to them from external sites (that was [...]

Chances are if you have been on the Google+ page of your favorite website or product, then on the site’s profile page underneath its name you have seen a little checkmark next to the site’s url. [...]

LinkedIn has been making a lot of unannounced changes. If you’re lucky enough to recognize the new features, there are some that can really help you out. For individuals, you can now add projects [...]